Her Wedding with JustJen.com
Rhinestone Bride Sweat suit
Bethenny Creates a Paparazzi Feeding-Frenzy in Her Sparkling
Bride Hoodie Sweat suit
Jennifer Smith, Just Jen's founder and CEO, said, "I was called by a customer who told me that she had seen Bethenny Frankel from "The Real Housewives of New York City" wearing our bride sweat suit. I did a quick search of our orders and, sure enough, Bethenny's order was placed in March, right before her wedding. It took a little while, but we soon realized the hoodie was worn on Bravo's "Bethenny Getting Married?", not "The Real Housewives of New York City".
Bethenny wore the bride hoodie on the "Let Me Eat Cake" episode, which covered her day leading up to the wedding ceremony. The Hoodie that she wore was the 3 row Bride Hoodie, which has three rows of crystals for extra bling. She selected the white velour hoodie, with red rhinestones.
The paparazzi went into a frenzy as Bethenny stepped onto the sidewalk in front of the Plaza Hotel in New York, where the wedding was being held. The photographers' flash bulbs bounced off the sparkling rhinestones with the glittering bride message.
Ever since the hoodie was worn on the show, sales of wedding sweat suits at JustJen.com have risen dramatically! "We get lots of calls from brides and mothers of brides who saw the hoodie on Bethenny and then went online to search for it. Luckily, we are pretty easy to find through Google", Smith said.
Just Jen offers a full line of bridal wear for every member of the bridal party including brides, bridesmaids, maids of honor, mothers of the brides and flower girls. The full line of rhinestone-embellished bride T-shirts, just married clothing and bridal clothing can be ordered online at www.justjen.com, and is also available for wholesale to bridal shops and retailers.
About JustJen.com Founded in 2004 by entrepreneur Jennifer Smith, Just Jen is a leading online site dedicated to dazzling rhinestone apparel, bridal fashions and customized apparel for special events, groups and teams. The company creates custom boutique designs that are the ultimate sparkling indulgence. Just Jen is the online solution for bridal parties, bachelorette parties, birthdays, graduations, special events and more.